Evergreen Leadership Blog

Creativity

The Creative Process in Organizations

The creative process is truly a process. Whether creating a symphony, a piece of art, a new product or service or an organizational initiative; both the artist, the entrepreneur and the corporate leader take the same steps. That path from idea to implementation is a long and arduous one. A journey worth taking, but one that Is not for the faint of heart.

I’ve articulated six steps in the creative process – and this process is the same if you are creating art or creating a new business. In this post, I’ll articulate those steps followed by a simple explanation. A very simple explanation! The goal today is to provide an overview of the process – in later posts we’ll do deeper dives.

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Innovation

Five Mistaken Assumptions Business People Have about Creativity and Innovation

Continuing on with my exploration of innovation and creativity in the “workplace”, let me share some common myths I encounter as I talk about creativity in the business world and the role of leaders as creators. The notion clearly is dissonant to many who hold the prevailing belief that work is work and creativity is play or at best only for the arts. As I peel back what underlies this notion that creativity and business are integrated rather than disparate.

Here are some of the common beliefs that block creativity from business that are well worth a critical examination.

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